Research Director - Sirius Decisions
Peter capitalizes on 20+ years of revenue growth leadership in sales enablement, sales talent management, and operational expertise. Finding a better, faster way to help B2B sales teams beat quota drives just about every topic, company, rep, and channel partner he engages.
Prior to joining SiriusDecisions in the Sales Enablement Strategy (SES) service, Peter was a VP/Research Group Director for the Aberdeen Group, where he founded and was Principal Analyst for the Sales Effectiveness Practice.
VP of Marketing - Modus Engagement
Matt Greener is a marketing and digital leader. He has spent more than 15 years employing a mix of strategic and tactical skills as a B2B marketing executive and consultant to businesses and entrepreneurs.
Businesses that empower their sales teams while activating and engaging buyers with the right messages outpace competitors by a significant margin. Larger deal sizes, faster closes, and more sales are some of the outcomes.
How do they do it?
The key is having a laser focus on providing content that wins deals. Unfortunately, since there is commonly too much material and a lack of sales and marketing alignment, many companies struggle with optimizing the workflows needed to manage it effectively.
To find out how the Best-in-Class meet this challenge, join us for this exclusive webinar where you will learn:
Even if you can't make it, register anyway and we'll send you the recording.